This Privacy Policy explains how Adapha AI R&D and Software Inc. ("Adapha", "we") processes the personal data of users of the Optimize It OralHealth AI mobile application (the "App"). By downloading and using the App, you acknowledge that you have read and understood the data processing activities described here.
1. Data Controller
Company: Adapha AI R&D and Software Inc.Address: Ondokuz Mayis University, Kurupelit Campus, 55139 Atakum / Samsun, TürkiyeE-mail: info@adapha.comPhone: +90 542 846 12 32
Adapha is the data controller under the Turkish Personal Data Protection Law No. 6698 ("KVKK") and, for users located in the European Union, under the General Data Protection Regulation ("GDPR").
2. Personal Data We Process
The data types below are the ones we declare in the "App Privacy" section of the App's App Store product page. All of them are collected for app functionality only; none of them are used to track you across apps and websites owned by other companies.
2.1. Data Linked to Your Identity
- Name
- E-mail address
- Phone number
- User ID: the identifier that represents your account in our systems.
This data is processed to create your account, authenticate you, deliver the service and contact you where necessary. Your password is stored only in irreversibly hashed form.
2.2. Data Not Linked to Your Identity
- Photos and videos: the core function of the App is the analysis, by our artificial intelligence models, of intraoral images you capture with your device camera or select from your photo library.
- Health data: the oral and dental health findings, scores and recommendations produced from the analysis of those images.
This information constitutes special category personal data (health data) and is processed solely on the basis of your explicit consent. Images and analysis results are stored without being directly linked to your identity and contact details.
2.3. Data We Do Not Collect
The App does not collect your location, contacts, messages, call logs, search history, advertising identifier (IDFA) or data belonging to other applications on your device. No third-party advertising networks run inside the App, no usage data is collected for marketing or advertising purposes, and your data is never sold.
3. Purposes of Processing
We process your personal data only for the following purposes:
- Performing the AI-assisted oral and dental health analysis and presenting the result to you,
- Creating your account, authenticating you and keeping your account secure,
- Responding to your support requests and contacting you where necessary,
- Complying with our obligations under applicable law.
Your data is not used for any other purpose, such as profiling, marketing, advertising or user tracking.
4. Legal Bases
Your account and contact data is processed on the basis of performance of a contract (KVKK Art. 5/2-c; GDPR Art. 6/1-b), and your intraoral images and analysis results on the basis of your explicit consent (KVKK Art. 6/2; GDPR Art. 9/2-a). You may withdraw your consent at any time; withdrawal does not affect the lawfulness of processing carried out before it.
5. Camera and Photo Library Permissions
The App requests access to your camera and photo library in order to run an analysis. These permissions are used only during an analysis you initiate, and only for the image you select. The App does not record in the background, does not scan your photo library and does not access photos you have not selected. You may revoke these permissions at any time in your device settings; the analysis feature will then stop working while the rest of the App remains usable.
6. Artificial Intelligence Models
Your images are processed by Adapha's artificial intelligence models for the sole purpose of producing your result. Your data is not used for model training or research and development. Should such use ever become relevant, the data will be de-identified and your separate, explicit consent will be requested in every case; declining will not prevent you from using the App.
7. Sharing With Third Parties
We do not sell or rent your personal data and we do not transfer it to third parties for marketing. Data is shared only in the following cases and only to the extent necessary:
- Hosting and infrastructure providers: cloud servers, databases and file storage used to operate the App.
- Competent authorities: only where required by applicable law or a valid court order.
Our service providers are contractually bound to process data solely on our instructions, to meet the protection standards set out in this policy, and not to use the data for their own purposes.
8. International Transfers
The servers of our cloud infrastructure providers may be located outside Türkiye. Any such transfer is carried out in accordance with the conditions in Article 9 of the KVKK and, under the GDPR, on the basis of appropriate safeguards such as Standard Contractual Clauses.
9. Retention Periods
- Account data (name, e-mail, phone number, user ID): retained while your account is active and removed from our systems within 30 days of account deletion.
- Images and analysis results: retained until you delete them or close your account. You can also delete them individually inside the App; deletion is irreversible.
- Records we are legally required to keep for longer are retained only for the statutory period and only to the extent required.
10. Deleting Your Account and Your Data
You can request permanent deletion of your account and all data associated with it. Deletion can be requested through the account settings section of the App, or by writing to info@adapha.com from your registered e-mail address. Requests are completed within 30 days at the latest and you are informed once the deletion is done.
11. Data Security
Your data is protected with TLS in transit and stored encrypted on our servers. Access is restricted to a limited number of authorised staff on a need-to-know basis and is logged. Passwords are stored using irreversible algorithms. Please note that no transmission over the internet or method of electronic storage is 100% secure.
12. Children's Privacy
The App is not directed at children under the age of 13 and we do not knowingly collect data from this age group. If you believe your child's data has been processed without your consent, contact us at info@adapha.com and the data will be deleted without delay. Where the App is used to analyse a child's oral health, the required explicit consent must be given by a parent or legal guardian.
13. Your Rights
Under Article 11 of the KVKK and under the GDPR you have the right to learn whether your personal data is processed, to request information about the processing, to learn its purpose and whether the data is used accordingly, to know the third parties to whom your data has been transferred in Türkiye or abroad, to request rectification of incomplete or inaccurate data, to request erasure or destruction, to object to processing, to receive a portable copy of your data, and to seek compensation for damage arising from unlawful processing.
You may submit your requests to info@adapha.com. Requests are handled free of charge within 30 days at the latest.
14. Tracking Technologies and Advertising
The App does not use cookies, the advertising identifier (IDFA) or similar tracking technologies for advertising or cross-service tracking. It does not track you across apps and websites owned by other companies within the meaning of App Tracking Transparency, and does not present a tracking permission request for that purpose.
15. Medical Disclaimer
The App is an informational and awareness tool regarding your oral and dental health. It does not provide a medical diagnosis, does not prescribe treatment and is not a substitute for examination by a dentist. Results produced by the App must not be used for diagnostic or treatment decisions without professional evaluation. If you have a complaint, always consult a dentist.
16. Changes to This Policy
We may update this policy from time to time. When we do, the "last updated" date on this page is revised; if there is a material change in our processing activities you will be informed within the App and, where required, asked for your explicit consent again.
17. Contact
For any question or request regarding this policy or your personal data:
Adapha AI R&D and Software Inc.Ondokuz Mayis University, Kurupelit Campus, 55139 Atakum / Samsun, TürkiyeE-mail: info@adapha.comPhone: +90 542 846 12 32